CLIENT
Bayou Boogaloo Music Festival

COLLABORATORS
Friends of Bayou St John

LOCATION
New Orleans, Louisiana

PROJECT SCOPE
Complete Festival Rebrand
Reimagined the festival’s visual identity with a new logo, typography, brand system, and custom illustration style. Extended the new identity across lineup campaigns, merchandise and staff uniforms, wristbands and credentials, festival maps, web assets, print collateral, and on-site applications.

YEAR
2024 · 2025

Bayou Boogaloo 2024 rebrand featuring the redesigned festival logo, custom typography and wave graphics.
Bayou Boogaloo 2024 festival poster featuring custom alligator illustration and the redesigned visual identity.
Bayou Boogaloo merchandise T-shirt featuring custom festival typography and branding.
Bayou Boogaloo rebrand featuring the festival logo, flower icon and updated visual identity.
Bayou Boogaloo 2024 logo lockup featuring custom typography and illustrated wave graphics.
Bayou Boogaloo alternate logo featuring custom typography, flower icon and wave graphic.
Bayou Boogaloo festival logo and illustrated wave pattern from the redesigned visual identity.
Bayou Boogaloo 2024 primary festival logo and visual identity.
Bayou Boogaloo custom festival wristbands for weekend and VIP admission.
Bayou Boogaloo artist, guest, media and staff credentials featuring the festival visual identity.
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